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The State of Retention Marketing

The world’s first retention-first magazine to help brands grow businesses sustainably through riveting stories, use cases, and more.

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Retention DNA

Retention DNA is a collaborative hub where growth-minded individuals converge to ideate, collaborate, and solve collectively.
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Products
Customer Data
Platform ➜

Unified User Profile
Data Integrations
Data Security & Governance

Web Personalization ➜

In-line Personalization
On-site Notifications

App Personalization ➜

In-app Notifications

Product & Revenue
Analytics ➜

Funnels
Paths
Cohorts
Uninstalls
Live Analytics

User Segmentation ➜

Live Segmentation
Static Segmentation
RFM Modelling

WebEngage AI ➜

Generative AI
Engagement Score
Predictive Segmentation
Catalog and Recommendation
Intelligent Campaign Orchestration

Campaign
Orchestration ➜

Journey Designer
Relays
Universal Control Groups

Omnichannel
Engagement ➜

Mobile Push Notification

Email Marketing

Web Push Notification

WhatsApp Engagement

Google Ads

Facebook Ads

SMS Marketing

RCS

Wondering what's new on WebEngage?

Uncover the newest features designed to boost your performance.

View Product Updates
Customer Data Platform

Unified User Profile

Data Integrations

Customer Data Platform

Learn More

Product & Revenue Analytics

Funnels

Paths

Cohorts

Uninstalls

Live Analytics

Learn More

Campaign Orchestration

Customer Journey Designer

Relays

Learn More

Web Personalization

Website Personalization

On-Site Notifications

Learn More

App Personalization

In-app Notifications

Learn More

User Segmentation

Live Segmentation

Static Segmentation

RFM Modelling

Learn More

Omnichannel Engagement

Link 1

Link 2

Link 3

Learn More
Solutions

Travel & Hospitality

E-commerce

Media and Entertainment

Gaming

EdTech

BFSI & Fintech

D2C
Why WebEngage

Customers

Partners

Integrations

Growth Consulting
Resources

Impact stories

blog

ebooks

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engagemint

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eMagazine

The State of Retention Marketing

The world’s first retention-first magazine to help brands grow businesses sustainably through riveting stories, use cases, and more.

Community

Retention DNA

Retention DNA is a collaborative hub where growth-minded individuals converge to ideate, collaborate, and solve collectively.
Dashboard
Request a Demo

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Home - Campaign Personalization

Category: Campaign Personalization

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Campaign Personalization (28)
Product Updates (168)
Marketing Automation (155)
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Customer Spotlight (123)
Impact Story (119)
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Blogs

What is Behavioral Segmentation

Blog

What is Behavioral Segmentation, and Why Should Marketers Use It?

Behavioral segmentation is a marketing strategy that divides consumers into groups based on their be…

Omnichannel Marketing, Marketing Automation, Campaign Personalization, User Segmentation

Read now >

Personalized Product Recommendations

Blog

5 Product Recommendation Tips for Driving Repeat Purchases In Retail Fashion

Every day worldwide, over 10 million shoppers engage in the journey of discovering a trendy look, bo…

Customer Retention, Omnichannel Marketing, Cross-Channel Engagement, Campaign Personalization, User Segmentation, Insights & Analytics, User Engagement, Retention Marketing, Customer Experience

Read now >

eBook

Feature Image - The State Of Festive Marketing Report 2024

eBook

The State Of Festive Marketing Report 2024

Brands lose significant money on the table when they don’t engage users during festivals and holiday…

Customer Retention, Omnichannel Marketing, Campaign Personalization, Insights & Analytics, User Engagement, Customer Experience, Moment Marketing, Industry Specific

Read now >

Hey There! I Am Using WhatsApp for Marketing | Feature Image

eBook

Hey There! I Am Using WhatsApp For Marketing

Hey There! I am using WhatsApp For Marketing is an all-in-one guidebook for businesses, especiall…

Omnichannel Marketing, Marketing Automation, Cross-Channel Engagement, Mobile Marketing, Campaign Personalization, User Engagement, Customer Experience

Read now >

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